Tanager began its partnership with us as Agribusiness Systems International, a 23-year old international nonprofit consulting firm and affiliate of ACDI/VOCA. The need: To establish a strong and differentiating brand and message platform to power its strategy of attracting new clients and making a bigger impact. Our brand audit revealed issues with the name and an opportunity to develop an authentic brand that would align with the experiences and impact being delivered. The result: A set of brand tools that will open doors, align the organization internally, and deliver a brand-driven experience at every touchpoint.
Services: Brand Strategy / Naming / Positioning & Message Platform / Visual Brand / Website / Integrated Communications